In May 2025 we worked with BIHROD to design their new Vito sneaker. 10 months later, it has been released in 7 incredibly rich color and material variations (only 3 shown here). The idea for this sneaker was not to design something overly aspirational, but rather ground BIHROD’s brand vision of modern and upscale streetwear product with a versatile silhouette that pairs with the bolder essentialism we’re seeing expressed in menswear today. The design is a contemporary fusion and reinterpretation of both skate and court inspired classics. The upper, outsole sidewall, label design and label copy were designed by Studio Jaddou. Thank you to BIHROD for the opportunity to work on this project. Great execution. Check out their page and website for more on this product.
